Continuing a Giving Tuesday tradition several years in the making, the popular Texas-based blogger Things I Bought and Liked used her platform to give back to teachers this week. We are, needless to say, here for it.
Things I Bought and Liked, or TIBAL as the account is widely known to its nearly half a million followers, is exactly what it sounds like: reviews of things the writer bought and liked. Refreshingly, instead of hawking products from paid promotions, TIBALâs features feel like recommendations from a funny, trustworthy friend.
The anonymous creator behind the account took the initiative once again to rally support for educators with a campaign to fulfill teachersâ Amazon wishlists, leveraging her platform and community engagement to make a positive impact.
She posted this earlier this week:
![We Canât Get Enough Of This Popular Influencer Calling On Brands to Help Clear Teacher Lists](png/screenshot-2023-11-29-at-3.02.35-pm-800x521.png)
The campaign, which gained traction on various social media platforms, encourages individuals, businesses, and organizations to contribute to fulfilling teachersâ Amazon Wishlists. These wishlists typically include a variety of items, ranging from basic classroom supplies to innovative teaching tools that can elevate the learning experience.
Here are just a few of her stories demonstrating what we love about this campaign and how TIBAL uses her platform:
TIBAL promotes local businesses
Yes, Truth BBQ is helping teachers. But suddenly, every teacher and education advocate in the Houston area is filing away Truth for the next time a craving for a chopped brisket sandwich hits.
![We Canât Get Enough Of This Popular Influencer Calling On Brands to Help Clear Teacher Lists](png/screenshot-2023-11-29-at-3.12.35-pm-edited-579x1024.png)
She fosters a friendly (and hilarious) spirit of competition
The gauntlet throw to body care company Necessaire is *chefâs kiss*.
![We Canât Get Enough Of This Popular Influencer Calling On Brands to Help Clear Teacher Lists](png/screenshot-2023-11-29-at-3.15.39-pm-edited-1-574x1024.png)
TIBAL asks brands to dig just a little bit deeper in a creative and fun way
And they play right along!
![We Canât Get Enough Of This Popular Influencer Calling On Brands to Help Clear Teacher Lists](png/screenshot-2023-11-29-at-3.14.22-pm-edited-567x1024.png)
She highlights teachersâ gratitude, too
![We Canât Get Enough Of This Popular Influencer Calling On Brands to Help Clear Teacher Lists](png/screenshot-2023-11-29-at-3.13.09-pm-edited-576x1024.png)
These kinds of shares help to show people where their money is goingâthat some teachers need help connecting their students with simple needs like underwear and socks.
TIBAL playfully pressures other brands to join in the fun
![We Canât Get Enough Of This Popular Influencer Calling On Brands to Help Clear Teacher Lists](png/screenshot-2023-11-29-at-3.14.53-pm-edited-565x1024.png)
She doesnât have to do any of this
![We Canât Get Enough Of This Popular Influencer Calling On Brands to Help Clear Teacher Lists](png/screenshot-2023-11-29-at-3.12.48-pm-edited-583x1024.png)
Letâs hear it for the real ones.
Education is a collective responsibility. If politicians wonât step up, weâre grateful that other leaders in our communities will.
(Especially if they can do it hilariously.)